谈判最佳交易的艺术（大课程）（有声读物）

English | May 02, 2014 | ASIN: B00K2NEINA | M4B@64 kbps | 12h 46m | 348 MB

Negotiation is a big part of life - from buying a car or a house, taking a new job, or working out a serious conflict. Yet it's easy to believe we're usually at a disadvantage - that others are born negotiators, while we are not. Nothing could be further from the truth. Negotiation is a skill that just about everyone can learn to do well.

Presented by a master negotiator, these 24 lectures teach you how to approach all phases of a negotiation and deal with a wide range of problems. Professor Freeman shows you how to negotiate effectively in both competitive and collaborative situations. You learn the art of handling sharp tactics, haggling, psychological traps, and other challenges, while always being "hard on the problem and soft on the person" - which is the key to achieving a mutually beneficial outcome.

The course is organized around a mnemonic device, developed by Professor Freeman, that can serve in any negotiation situation. Called "I FORESAW IT," this indispensable framework guides you in assembling the strongest possible case, showing you how to evaluate such factors as creative options, independent criteria, and your best alternative to a negotiated agreement. Professor Freeman enriches his presentation with scores of fascinating anecdotes and case histories that vividly demonstrate what works and what doesn't when you sit down at the negotiating table.

中文|2014年5月2日|亚洲：B00K2NEINA |M4B@64kbps | 12小时46米| 348 MB 谈判是生活的重要组成部分——从买车或买房、找一份新工作，到解决一场严重的冲突。然而，人们很容易相信我们通常处于劣势——其他人天生就是谈判者，而我们不是。事实远非如此。谈判是一种几乎每个人都能学会的技能。 这24场讲座由一位谈判大师主讲，教你如何处理谈判的各个阶段，以及处理各种各样的问题。弗里曼教授向你展示了如何在竞争和协作的情况下进行有效的谈判。你学习了处理尖锐策略、讨价还价、心理陷阱和其他挑战的艺术，同时始终“对问题强硬，对人软弱”——这是实现互利结果的关键。 这门课程是围绕弗里曼教授开发的一种记忆工具组织的，可以在任何谈判情况下使用。这个不可或缺的框架被称为“我预见到了”，它指导你构建最有力的案例，向你展示如何评估创造性选择、独立标准以及谈判协议的最佳替代方案等因素。弗里曼教授用大量引人入胜的轶事和案例丰富了他的演讲，生动地展示了当你坐在谈判桌前时，什么有效，什么无效。

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