《总统演说稿写作:从新政到里根革命及其后》(有声书)
The rise of the media presidency through radio and television broadcasts has heightened the visibility and importance of presidential speeches in determining the effectiveness and popularity of the president of the United States. Not surprisingly, this development has also witnessed the rise of professional speechwriters to craft the words the chief executive will deliver to the nation.
Yet, the reliance of individual presidents on their speechwriters has varied with the rhetorical skill of the officeholder himself, his managerial style, and his personal attitude toward public speaking. The individual sections here (two by former White House speechwriters) give fascinating insight into the process and development of presidential speechwriting from Franklin D. Roosevelt’s administration to Ronald Reagan’s.
The range of presidents covered affords opportunities to examine various factors that make rhetoric successful or not, to study alternative organizational arrangements for speechwriters, and even to consider the evolution of the rhetorical presidency itself.
广播和电视广播的兴起提高了美国总统演讲的可见性和重要性,从而决定了总统在有效性及受欢迎程度上的表现。不出意外的是,这一发展也促使专业演说家崛起,以撰写首席执行官将向全国发表的词句。
然而,每个总统对其演说撰稿人的依赖程度因其自身的修辞能力、管理风格和个人对公开演讲的态度而有所不同。此处的各个部分(两位前白宫演说撰稿人撰写的两篇文章)提供了从富兰克林·德拉诺·罗斯福时期到罗纳德·里根格期间,总统演说撰稿过程和发展的有趣见解。
所涵盖的总统范围使得我们有机会检视使修辞成功或不成功的各种因素,研究不同类型的演说撰稿人组织架构,并甚至考虑修辞总统自身的演变。
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